The Best Rome Shopping Itinerary

You’ve already put together an amazing travel itinerary packed with tours, restaurants, and attractions—but what about shopping? If you’re a shopaholic, you’ll want a shopping itinerary of your own. We consulted our local experts, and visited countless shops ourselves to round up the best streets in Rome for a retail therapy session.

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The Best Shopping Itinerary for Rome 

Let’s be real, when I visit an iconic city like Rome, I want to shop. And really, shopping is one of the best ways to experience a city’s culture. What’s better than strolling through Rome’s charming streets while discovering boutiques, artisan shops, and cafes that showcase the creativity and tradition of Roman life?

Okay, now that we have all the excuses available for why you’re spending an entire vacay day shopping, it’s time to dig into the itinerary. Whether you’re looking for a hand-stitched leather bag, a one of a kind piece of jewelry, or fresh local delicacies I’ve got shopping recommendations for you.

Luckily, everything on my list is concentrated in the best shopping area in Rome, four intersecting streets: Via dei Condotti (known for famous Italian fashion houses), Via del Babuino (lesser-known luxury brands), Via del Corso (affordable shopping), and Via di Campo Marzio.  

For a full list of shopping options, check out, Best Shopping in Rome For Every Budget.

• Via Dei Condotti
•  Via Del Corso
• Via di Campo Marzio
• Via Babuino

Via Dei Condotti: Shop Rome’s Top Luxury Fashion Houses 

If you’re looking to splurge, Via Dei Condotti has lots of high-end boutiques where you can find luxury fashion and exclusive items.  

Versace

€€€€€ | Internationally Acclaimed Luxury Fashion House

Now that we’ve shared some of the lesser-known Italian luxury brands, it’s time to mention some of the internationally recognized fashion power houses. You can visit Versace, Gucci, Prada, Giorgio Armani and more by heading to Via dei Condotti and the intersecting Piazza di Spagna. 

Address: Piazza Di Spagna, Via di S. Sebastianello, 12

Gucci

€€€€€ | Internationally Acclaimed Luxury Fashion House

Here you can check out Gucci’s flagship store. It’s cool to see how they blend the brand’s iconic designs with the Rome’s rich cultural heritage. Adding Gucci to your list of stores to check out gives you the chance to combine modern fashion with timeless Italian style.

Address: Via dei Condotti, 8

Prada

€€€€€ | Internationally Acclaimed Luxury Fashion House

Prada in Rome is a stylish store that perfectly captures the brand’s innovative spirit while honoring the city’s historic charm.

Address: Via dei Condotti, 92

Giorgio Armani

€€€€€ | Internationally Acclaimed Luxury Fashion House

Located on the iconic Via Condotti, the store provides a luxurious shopping experience, showcasing refined collections in a setting that mirrors the city’s grandeur.

Address: Via dei Condotti, 76

Buccellati

€€€€€ | Jewelry

A visit to Buccellati is a journey through over a century of craftsmanship, where tradition meets unparalleled creativity. Founded in 1919 by the “Prince of Goldsmiths” Mario Buccellati, the Maison is renowned for its exquisite, artful jewelry that draws inspiration from the Middle Ages and Renaissance.

With designs featuring gold lace, rare stones, and precious metals, each piece tells a story of timeless elegance and masterful artistry passed down through generations. 

Address: Via dei Condotti, 31

Moncler 

€€€€€ | Luxury Outwear | Sportswear  

For those who want to indulge in luxury outerwear and sportswear, Moncler offers super-high-end pieces, including down jackets and stylish winter wear that are perfect for both the streets of Rome and the slopes. It’s a European brand known for combining warmth with fashionable designs.

My wife purchased a ski hat while we were there. Will she ever wear it? Maybe once or twice. Is it gorgeous and worth the money? She thinks so, so I’m happy too.  

Address: Piazza di Spagna, 77 

BVLGARI 

€€€€ | Italian Designer | Jewelry 

If you’re looking for a unique piece created by an Italian jewelry designer, than BVLGARI is your place. They offer upscale jewelry, watches, accessories & fragrances for women and men.  

Address: Via dei Condotti, 10 

Bottega Veneta 

€€€€ | Leather Handbags | Luxury Clothing 

Shopping at Bottega Veneta feels like stepping into a world of luxury, with stunning leather handbags and sleek, sophisticated fashion for both women and men. The brand is all about timeless designs and impeccable craftsmanship, whether you’re after a signature intrecciato bag or a sharp tailored outfit.

It’s the perfect mix of elegance and understated style, with a vibe that makes every piece feel special. 

Address: Via dei Condotti, 59 

Antico Caffè Greco 

€ | Cafe | One of the Oldest Tea Shops in Europe

How can you go shopping without stopping for a sweet treat or lunch between stores? Take it from a shopping expert, you’re going to want to refuel. And Antico Caffè Greco  is a great place to get started.  

This 18th century building is one of the oldest tea houses in Europe, a perfect spot to soak up some Roman history. It’s great for people-watching while sipping an expertly crafted espresso or enjoying pastries. Located right next to the Spanish Steps, Antico Caffè Greco is a must-visit for anyone wanting to immerse themselves in the heart of Roman culture. 

For a full list of restaurant recommendations, check out our list of the Best Restaurants in Rome.

Address: Via dei Condotti, 86 

Not ready to book a tour? See if tours in Rome are worth it.

Via Del Corso: Affordable Shopping

Via Del Corso offers some of the best spots for more affordable shopping. Here you’ll find great value, stylish finds, and trendy pieces, perfect for a shopping spree without splurging. 

Salomé 

€ | Women’s Clothing | Accessories 

A small boutque that offers affordable, stylish clothing and accessories. You can easily grab a few outfits for your travels without breaking the bank. Plus, the staff is known for being friendly.  

Address: Via del Corso, 280 

Yamamay

€ | Lingerie | Pajamas

Yamamay in Rome is the perfect spot to find stylish lingerie, comfy loungewear, and cozy sleepwear. With its trendy vibe and chic stores, it’s a great place to treat yourself to a little luxury for everyday wear.

Address: Via del Corso, 309

MANGO 

€-€€ | Clothing | Trendy Pieces 

Mango in Rome is a go-to for stylish, affordable fashion that blends contemporary trends with a laid-back Mediterranean vibe. The stores, scattered around the city’s shopping hotspots, offer everything from casual pieces to more polished looks, perfect for both day and night.

Address: Via del Corso, 170/171

Zara

€-€€ | Clothing | Trendy Pieces 

Zara in Rome is a must-visit for anyone looking for on-trend, high-fashion pieces at great prices. It’s the perfect spot to snag everything from casual basics to chic statement outfits.

Address: Via del Corso, 189

Not ready to book a tour? See if tours in Rome are worth it.

Carpisa 

€ | Luggage Store 

I won’t judge if you need to pick up an extra suitcase after your Rome shopping spree. Luckily, Carpisa is your stylish and budget-friendly option for any luggage needs. Luggage ranges from €69-129 and comes in a variety of different colors and styles.  

Address: Via del Corso, 141 

Nike

€€ | Streetwear | Sportswear

It’s always cool to check out international labels in different cities across the world. How does Nike do Italy? Well, you just have to stop in to find out.

Address: Via del Corso, 477/478

H&M

€-€€ | Women’s & Men Clothing | Trendy Pieces 

For affordable, on-trend pieces, H&M is a hotspot. The best part is that every piece is budget-friendly. H&M is a great alternative to pricier designer brands, featuring both casual wear and office-ready attire in the latest styles.

Addresses: Via del Corso, 422

Galleria Alberto Sordi 

€€-€€€€ | Shopping Mall | Cafes | Historical Building & Architecture 

If you’re looking for a unique shopping experience, head to Galleria Alberto Sordi. This historic shopping mall boasts beautiful ceilings and offers a mix of luxury stores, mid-range brands, and cafes where you can sit back and enjoy a coffee. It’s a fantastic spot to shop and relax at the same time. 

Address: P.za Colonna, 00187 

Not ready to book a tour? See if tours in Rome are worth it.

Via Di Campo Marzio: Shopping for All Budgets

Via Di Campo Marzio offers a variety of different boutiques and stores to fit all tastes and budgets, making it a great street for shopping in Rome.

Momonì Roma Campo Marzio 

€€€€ | Italian-Made | Womenswear 

For a unique, Italian-made clothing item or accessory, Momonì is a must-visit. This Italian designer brand isn’t widely seen outside of Italy, making it a fantastic option for those looking for something truly special. Their overcoats and outerwear are well-tailored and they are great at pairing classic pieces with pops of color for a modern touch.  

Address: Via di Campo Marzio 

Peninsula

€€€ | Men’s Swimwear | Linen Clothing

If you’re planning a day trip from Rome to one of Italy’s beach towns, then you’re going to want to check out Peninsula. They have several different styles of swimwear as well as linen shirts, jackets, shorts and trousers. The clothing is light and airy without compromising on style.

Address: P.za del Parlamento, 31

Robe di Kappa 55 

€€ | Clothing Store | Women’s & Men’s Clothes 

Anyone visiting Rome should stop by this store to experience a piece of Italian history born from the spirit of rebellion in the late ’60s. The brand, Robe di Kappa, emerged during a time of social change, when young people were challenging traditional norms and seeking freedom through their style.

With its roots in the counterculture movements of the era, the store offers bold, unisex, and casual fashion, a perfect place to pick up some basics for your wardrobe.  

Address: Via di Campo Marzio, 32 

Tie Shop 

€€ | Ties | Bags | Accessories 

For men and women who want to add a touch of Italian elegance to their wardrobe, Tie Shop offers accessories like scarves, gloves, belts, shoes, and (obviously) ties. Whether you’re looking for something to complete an outfit or want to stock up on essentials, this shop has a variety of choices at affordable prices. 

Address: Via di Campo Marzio, 11 

Bottega Velasca | Uomo | Scarpe

€€€ | Shoe Store | High Quality

Bottega Velasca’s blends high quality craftsmanship and modern design, making it a great stop for anyone looking for luxury footwear. Located in a sleek, minimalist space, it’s the perfect spot to experience the brand’s dedication to Italian artisanship, all while exploring their stylish, handcrafted shoes.

Address: Via di Campo Marzio, 9

Brooks Brothers Italy 

€€€ | Clothing | More Fashionable than the American Store 

While Brooks Brothers is an American staple, the Italian version of the brand offers a sleeker, more fashionable approach to menswear. The Italian iteration, now owned by an Italian company, provides well-fitted suits, shirts, and accessories with a decidedly European flair. From the best jeans to stylish overcoats, you can expect impeccable quality for a reasonable price. 

Address: Via del Leoncino, 21 

Ciampini Roma  

€ | Cafe | Sidewalk Terrace 

You’re probably going to be feeling a bit hungry again. So, take a break from your shopping spree and enjoy a break at Ciampini. Located just a short walk from luxury stores like Louis Vuitton, Ciampini Roma is a charming café where you can grab a cocktail (or a classic Italian coffee) and enjoy the piazza. What’s better than a little people-watching to go with your shopping spree?  

Address: Piazza di S. Lorenzo in Lucina, 29 

For a full list of restaurant recommendations, check out our list of the Best Restaurants in Rome.

Via Babuino: Shopping for All Tastes

Via Babuino offers a vibrant shopping experience, catering to all tastes with its mix of high-end boutiques, eclectic local shops, and trendy cafes. Whether you’re hunting for luxury fashion, unique accessories, or artisanal finds, the street has something to satisfy every shopper’s desire.

Carlucci Gallerie Antiquarie 

€€€+ | Antiques | Unique Finds 

If you’re a fan of antiques, Carlucci Gallerie Antiquarie is an incredible gallery offering Renaissance paintings, busts, and gorgeous stone and wood furniture. While this might not be the place to buy fast fashion, it’s perfect for those wanting to bring a unique piece of history home with them. 

Address: Via del Babuino, 50 

Fratelli Rossetti Spa 

€€€€ | Leather shoes | More Affordable Alternative to Ferragamo 

For beautiful leather shoes, Fratelli Rossetti is an excellent alternative to the pricier Ferragamo. Their collections are stunning, offering a more affordable yet equally high-quality option for stylish footwear. 

Address: Via del Babuino, 59

Stone Island

€€€ | Men’s Clothing | Outerwear

Stone Island in Rome is the ultimate spot for high-quality, stylish outerwear and streetwear with a bold, sporty edge.

The store, showcasing the brand’s signature innovative fabrics and unique designs, perfectly captures Stone Island’s mix of function and fashion for the modern urbanite.

Address: Via del Babuino, 174/175

GIVENCHY 

€€€€ | Clothing | Luxury Brand

Givenchy in Rome is the perfect spot for anyone looking to splurge on luxury with a mix of classic elegance and modern style. Right in the heart of the city, the store has everything from bold fashion pieces to standout accessories, all set in a super sleek, stylish atmosphere.

Address: Via del Babuino, 195

In the end, shopping in Rome is a fantastic way to journey through the city’s history, creativity, and craftsmanship. Added bonus: You’ll leave with lots of souvenirs and lasting memories of life in Italy.