When it comes to style, the Romans don’t mess around—and that means some seriously cool shopping spots to explore. We’ve consulted with local fashion experts and visited these shops ourselves to bring you the best of Rome’s fashion scene. So, if you’re like me and love discovering unique, locally-loved brands when you travel, you’re in for a real treat.
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Best Shopping in Rome for Every Budget
If you’ve ever been to Rome, you know that dressing the part is pretty much a must. The Romans definitely take their style seriously, and that means tons of awesome shopping options. If you’re like me and love checking out local brands when you travel, you’re in for a treat.
Rome isn’t just about history and culture—it’s also a shopping paradise. Whether you’re after a luxury designer piece, timeless fashion, or the latest accessories, you’ll find something to fit your style and budget. Here’s a guide to the best shopping spots in Rome, no matter what you’re looking to spend. Luckily, everything on our list is concentrated in the best shopping area in Rome, four intersecting streets: Via dei Condotti (known for famous Italian fashion houses), Via del Babuino (lesser-known luxury brands), Via del Corso (affordable shopping), and Via di Campo Marzio.
Also, no day of shopping is complete without a stop for a sweet treat or lunch. So I’ll also be recommending a few cafes to check out along your way.
- Luxury Shopping in Rome
- Mid-Range Shopping in Rome
- Affordable Shopping in Rome
- Best Places to Eat While Shopping
Luxury Shopping in Rome: Treat Yourself to the Best of Italian Fashion
If you’re looking to splurge, Rome has plenty of high-end boutiques where you can find luxury fashion and exclusive items.
Momonì Roma Campo Marzio
€€€€ | Italian-Made | Womenswear
For a unique, Italian-made clothing item or accessory, Momonì is a must-visit. This Italian designer brand isn’t widely seen outside of Italy, making it a fantastic option for those looking for something truly special. Their overcoats and outerwear are well-tailored and they are great at pairing classic pieces with pops of color for a modern touch.
Address: Via di Campo Marzio
Moncler
€€€€€ | Luxury Outwear | Sportswear
For those who want to indulge in luxury outerwear and sportswear, Moncler offers super-high-end pieces, including down jackets and stylish winter wear that are perfect for both the streets of Rome and the slopes. It’s a European brand known for combining warmth with fashionable designs. My wife purchased a ski hat while we were there. Will she ever wear it? Maybe once or twice. Is it gorgeous and worth the money? She thinks so, so I’m happy too.
Address: Piazza di Spagna, 77
Pineider
€€€ | Leather Wallets, Bags and Pens |Customizable Products
If you’re in the market for sophisticated leather goods that exude luxury without being a traditional brand like Louis Vuitton or Gucci, Pineider is your go-to. Originally a Florentine stationary company, Pineider now crafts gorgeous leather goods, including wallets, bags, and custom pieces—ideal for those seeking a refined, understated style without the price tag of internationally known luxury brands. I bought a custom-initialed leather wallet there and it’s held up beautifully.
Address: Via del Leoncino, 25
Fratelli Rossetti Spa
€€€€ | Leather shoes | More Affordable Alternative to Ferragamo
For beautiful leather shoes, Fratelli Rossetti is an excellent alternative to the pricier Ferragamo. Their collections are stunning, offering a more affordable yet equally high-quality option for stylish footwear.
Address: Via del Babuino, 59
BVLGARI
€€€€ | Italian Designer | Jewelry
If you’re looking for a unique piece created by an Italian jewelry designer, than BVLGARI is your place. They offer upscale jewelry, watches, accessories & fragrances for women and men.
Address: Via dei Condotti, 10
Bottega Veneta
€€€€ | Leather Handbags | Luxury Clothing
Shopping at Bottega Veneta feels like stepping into a world of luxury, with stunning leather handbags and sleek, sophisticated fashion for both women and men. The brand is all about timeless designs and impeccable craftsmanship, whether you’re after a signature intrecciato bag or a sharp tailored outfit. It’s the perfect mix of elegance and understated style, with a vibe that makes every piece feel special.
Address: Via dei Condotti, 59
Versace, Gucci, Prada, Giorgio Armani & More
€€€€€ | Internationally Acclaimed Luxury Fashion Houses
Now that we’ve shared some of the lesser-known Italian luxury brands, it’s time to mention some of the internationally recognized fashion power houses. You can visit Versace, Gucci, Prada, Giorgio Armani and more by heading to Via dei Condotti and the intersecting Piazza di Spagna.
Address: Versace, Gucci, Prada, Giorgio Armani
Mid-Range Shopping in Rome: Quality Without Breaking the Bank
If you want to indulge in high-quality items that offer good value for money, these stores are your sweet spot.
Fay
€€€€ | Clothing | High Quality Pieces
A boutique offering both men’s and women’s clothing, Fay offers some of the best-quality coats and jackets in Rome. Their range is renowned for durability and craftsmanship, with sports coats starting at around $500—better quality and more timeless than your typical fast-fashion pieces.
Address: Via della Fontanella di Borghese
Brooks Brothers Italy
€€€ | Clothing | More Fashionable than the American Store
While Brooks Brothers is an American staple, the Italian version of the brand offers a sleeker, more fashionable approach to menswear. The Italian iteration, now owned by an Italian company, provides well-fitted suits, shirts, and accessories with a decidedly European flair. From the best jeans to stylish overcoats, you can expect impeccable quality for a reasonable price.
Address: Via del Leoncino, 21
Sermoneta Gloves
€€ | Accessories | Gloves
Brightly colored gloves are trending this year and Sermoneta is where you want to get them. They offer gloves, scarves, bracelets and other accessories to compliment your style.
Address: Piazza di Spagna, 61
Officina Profumo Farmaceutica di Santa Maria Novella
€€€ | Fragrances | Skincare | Hair & Body Products
Want to know what Catherine de’ Medici’s husband Henry II of Valois smelled like? Well, stop into Officina Profumo Farmaceutica di Santa Maria Novella and check out their fragrance, Acqua della Regina. It’s the company’s oldest fragrance, created in 1533 by Renato Bianco, a Florentine perfumer. Catherine de’ Medici ourchased the fragrance as a wedding gift for her future husband and it’s been famous ever since.
Address: Via delle Carrozze
Carlucci Gallerie Antiquarie
€€€+ | Antiques | Unique Finds
If you’re a fan of antiques, Carlucci Gallerie Antiquarie is an incredible gallery offering Renaissance paintings, busts, and gorgeous stone and wood furniture. While this might not be the place to buy fast fashion, it’s perfect for those wanting to bring a unique piece of history home with them.
Address: Via del Babuino, 50
Peninsula
€€€ | Men’s Swimwear | Linen Clothing
If you’re planning a day trip from Rome to one of Italy’s beach towns, then you’re going to want to check out Peninsula. They have several different styles of swimwear as well as linen shirts, jackets, shorts and trousers. The clothing is light and airy without compromising on style.
Address: P.za del Parlamento, 31
Galleria Alberto Sordi
€€-€€€€ | Shopping Mall | Cafes | Historical Building & Architecture
If you’re looking for a unique shopping experience, head to Galleria Alberto Sordi. This historic shopping mall boasts beautiful ceilings and offers a mix of luxury stores, mid-range brands, and cafes where you can sit back and enjoy a coffee. It’s a fantastic spot to shop and relax at the same time.
Address: P.za Colonna, 00187
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Affordable Shopping in Rome: Trendy and Stylish Pieces Without the Hefty Price Tag
Rome’s more affordable shopping spots offer great value, stylish finds, and trendy pieces, perfect for a shopping spree without splurging.
Spada Roma
€€ | Menswear | Stylish & Budget-Friendly
Looking for a stylish yet budget-friendly option for menswear? Spada Roma offers fantastic pieces for men, such as linen shirts and well-tailored sports coats, at prices that won’t break the bank. A great spot if you’re hunting for a quality sports coat around $130 or a pair of pants under $50.
Address: Piazza di Monte Citorio, 117
Salomé
€ | Women’s Clothing | Accesories
A small boutque that offers affordable, stylish clothing and accessories. You can easily grab a few outfits for your travels without breaking the bank. Plus, the staff is known for being friendly.
Address: Via del Corso, 280
Carpisa
€ | Luggage Store
I won’t judge if you need to pick up an extra suitcase after your Rome shopping spree. Luckily, Carpisa is your stylish and budget-friendly option for any luggage needs. Luggage ranges from €69-129 and comes in a variety of different colors and styles.
Address: Via del Corso, 141
Robe di Kappa 55
€€ | Clothing Store | Women’s & Men’s Clothes
Anyone visiting Rome should stop by this store to experience a piece of Italian history born from the spirit of rebellion in the late ’60s. The brand, Robe di Kappa, emerged during a time of social change, when young people were challenging traditional norms and seeking freedom through their style. With its roots in the counterculture movements of the era, the store offers bold, unisex, and casual fashion, a perfect place to pick up some basics for your wardrobe.
Address: Via di Campo Marzio, 32
Tie Shop
€€ | Ties | Bags | Accessories
For men and women who want to add a touch of Italian elegance to their wardrobe, Tie Shop offers accessories like scarves, gloves, belts, shoes, and (obviously) ties. Whether you’re looking for something to complete an outfit or want to stock up on essentials, this shop has a variety of choices at affordable prices.
Address: Via di Campo Marzio, 11
Zara, H&M & MANGO
€-€€ | Women’s & Men Clothing | Trendy Pieces
For affordable, on-trend pieces, H&M, Zara and Mango are hotspots. Each store offers chic and budget-friendly options. These stores are a great alternative to pricier designer brands, featuring both casual wear and office-ready attire in the latest styles. The best part is that they are all located on the same street — Via del Corso.
Not ready to book a tour? See if tours in Rome are worth it.
Best Places to Eat While Shopping in Rome
How can you go shopping without stopping for a sweet treat or lunch between stories? Take it from a shopping expert, you’re going to want to refuel. Here are a few cafe and restaurant options to help you get started. For a full list of restaurant recommendations, check out our list of the Best Restaurants in Rome.
Ciampini Roma
€ | Cafe | Sidewalk Terrace
Located just a short walk from luxury stores like Louis Vuitton, Ciampini Roma is a charming café where you can take a break from shopping. Grab a cocktail (or a classic Italian coffee) and enjoy the piazza. What’s better than a little people-watching to go with your shopping spree?
Address: Piazza di S. Lorenzo in Lucina, 29
Antico Caffè Greco
€ | Cafe | One of the Oldest Tea Shops in Europe
This 18th century building is one of the oldest tea houses in Europe, a perfect spot to soak up some Roman history. It’s great for people-watching while sipping an expertly crafted espresso or enjoying pastries. Located near the Spanish Steps, Antico Caffè Greco is a must-visit for anyone wanting to immerse themselves in the heart of Roman culture.
Address: Via dei Condotti, 86
Not ready to book a tour? See if tours in Rome are worth it.
Shopping in Rome is an experience that blends luxury, tradition, and charm. From the high-end boutiques to budget-friendly shops, there’s something for every taste and budget. Whether you’re hunting for designer fashion, unique antiques, or artisanal souvenirs, the city offers endless opportunities to find something special.
Where To Stay in Rome
Rome has a rich cultural history and many iconic landmarks to explore. Plan where to stay in the magnificent Eternal City in the best neighborhoods.
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